AI Insights · Timothy · July 2023
Top 5 iOS Photo and Video Apps in the US Q2 2023
Explore the performance of the top 5 Photo and Video apps on iOS in the US during Q2 2023, including trends in downloads, revenue, and active users.
The second quarter of 2023 saw notable performances from the top 5 Photo and Video apps on iOS in the United States. Data from Sensor Tower reveals interesting trends in weekly downloads, revenue, and active users.
CapCut - Video Editor experienced a steady rise in weekly revenue, reaching approximately $258K by the end of June. The app's weekly downloads fluctuated, peaking at 849K in early April and settling at around 719K by the end of the quarter. Active users showed a strong presence, with numbers growing from 3.2M in late March to about 3.8M by the end of June.
Instagram saw variations in weekly revenue, starting the quarter at roughly $2.5M and ending at around $1.4M. Weekly downloads remained relatively stable, averaging around 370K to 400K. Active user numbers were consistently high, maintaining an impressive 55M to 56M throughout the quarter.
YouTube: Watch, Listen, Stream showed strong weekly revenue, consistently exceeding $11M, with a peak of approximately $13M in the final week of June. Downloads fluctuated between 295K and 385K, with active users slightly declining from 102M in late March to about 102M by the end of June.
Snapchat demonstrated significant revenue growth, starting at $759K in late March and reaching around $2.2M by mid-June. Weekly downloads were consistent, ranging from 195K to 248K. Active user counts hovered between 49M and 52M throughout the quarter.
Google Photos: Backup & Edit had a steady increase in weekly revenue, peaking at roughly $1.2M by the end of June. Downloads showed an upward trend, beginning at 168K in late March and reaching about 212K by the end of the quarter. Active user numbers remained stable, averaging around 9M.
For more detailed insights and data, visit Sensor Tower.
